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Why did it take 18-months to launch my new website (AT4Y.ca) in Squarespace?
There is a very old movie line: ‘If you build it they will come,” may be true in films, but not in real life.
NO, this is not an anti-Squarespace post. Neither is it a tech heavy post — though I will brush on a few items. It is however a piece about being very clear about what you want to achieve before you build it.
Why 4 Iterations?
First off, though I am tech savvy, I am no coder. Though I have designed learning content around the globe, I am also no graphic designer.
Background: My site, initially called ‘Curiosity3’ (based on the same name as my fledgling YT channel) was to be an extension of my Master’s degree in Education. I was actually accepted and due to start a PhD in Jan 2016 at UCT. But in Oct 2015 it became clear (mass anti-colonial protests and bizarre SA visa rules) that the timing was wrong. So I headed to Cebu to think and write. IT WAS A-W-E-S-O-M-E !
Fast forward to 2020–2021 where I was teaching and enduring Covid in Thailand. Though I had some success posting on LinkedIn (2,300–26,000 followers in three years), I had minimal success on Medium and even less on Youtube. What was missing was a central place to focus all my thoughts and research. My new research question from my 2016 time in Cebu…
